Scheduling a Kickstarter campaign and a shoot is... tough...

As the post title shows, we've been having a bit of an odd week, as we're trying to work out the best way to market BitterSuite's Kickstarter campaign before launch:

- What pre-release information / content will people be interested in?

- When would it be best to reveal to them?

- Should we contact blogs we would like to feature BitterSuite's campaign before the campaign starts, or after?

- When do we try to secure, and co-ordinate pledges from friends and family?

- When do we actually MAKE THE FILM ITSELF?!

To that end, Jan and I are currently trying to do all the jobs of a small production company, and it's getting pretty complex - so much so that our internal calendar is a pattern of colour madness that just seems to draw my gaze in and... never... let... go...

The many angled fractal geometry of Lovecraftian horrors have nothing on this BEAST

...but, yeah, we've come to a decision, and now have a plan on drip feed of information running up to the Kickstarter campaign for the general audience - the plan is to have it cascade across our social media platforms simultaneously, so we'll be there in people's feeds with a simple image - not obtrusive, but not ignorable either :-p

To this end I'll try and use Sex & Sofas to also document the running of the Kickstarter campaign, so hopefully others can learn from our successes and failures - I know looking at other campaigns has been a source of deep research for both Jan and I over the last few months...

Back to business though; today's 'tease' is the BitterSuite poster stamp. Our hope is that the arrangement of text is iconic enough to be cemented in people's minds as the film logo's identity by the end of next week... fingers crossed, eh!

Anyway, here's your poster - enjoy people!

Sam out :-D

(Yeah, white on black is a pretty strong look - I like it!)